One of the questions I get asked the most is “How do I write a good ‘I Help’ statement?”
The answer…?
It’s a LOT simpler than you might think. Writing a good “I Help” statement to attract your dream clients comes down to SIMPLIFYING your I help statement.
In this article, I’ll give you 5 super helpful tips to help you write a good “I help” statement and attract dream clients!
No matter your industry, Get yourself an ‘I Help’ statement that actually helps you make money.
So if you’ve spent any time in the digital business world, you’ll have heard about the ‘I help’ statement.
If you’re new to this, it’s basically a short, snappy statement that tells your audience what you do and how you help them.
It’s great for social media bios or introductory posts in groups! But not everyone has a great ‘I help’ statement.
Here’s the framework:
I Help X do Y By Z
In fact, quite a few business owners have a statement that doesn’t really work for them.
Use these quick pointers to check your own ‘I help’ statement, or make one for the first time!
- KEEP IT SHORT
This is not the place to ramble on about everything you do. Stick to a few powerful words. - FOCUS ON 1 THING
Choose 1 thing to tell your audience so your statement doesn’t get wordy. Simplicity is key! - TELL THEM WHY
Your statement needs to convey why they need you. Why should your business matter to them? - MAKE IT UNIQUE
Your ‘I help’ statement should be your personality. Keep it on brand. - EMPATHIZE
Show your audience that you understand their struggles. Your statement should address their pains.
Looking at these tips, how does your statement hold up?
Here are some examples:
“I help entrepreneurs generate quality leads quickly.” Simple + easy!
I help business owners turn their followers into potential clients
I help women turn their brilliance into financial wealth.
I help rich people expand their income through real estate.
I help plus size ladies find their voice so they can own their birth!
I help 9-5 workers make an extra N250k monthly.
I help entrepreneurs and 9-5ers work smart and expand their income portfolio.
Bottomline: just keep it super simple.
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